My final attempt was helped along by a colleague and I think he helped me create a much more atmospheric banner. As you can see we added atmosphere by having a woodland background and also by changing the font. I got the mage from an excellent free website http://www.everystockphoto.com/
As opposed to the original
I hope you agree that the first is a definite improvement 😊 Your thoughts are welcome. My drawing package is Serif Drawplus 5 which is a bit dated now.